Breakout 1
Saturday
|
10:15 am
Aldrich 108

Bridges to the Diaspora

At the center of long-standing debate is whether emigration from Africa has caused the continent more harm than good. According to reports, more than 70,000 skilled people leave the continent annually yet foreign inflows to the continent from Diasporan remittances have grown exponentially in the last decade to reach more than $50 billion each year. Beyond remittances, research has also shown that continuous engagement with the Diaspora can accrue additional benefits to the continent through increased trade, investment and knowledge transfer. Moreover, the Diaspora is also believed to have played a major role in promoting the adoption of African music and shaping the narrative of Africa on the global stage. This panel will discuss how Africa can strengthen its ties with the large Diasporan community around the world and foster deeper connections for mutual benefit. Does every country need a “Beyond the Return" campaign like Ghana or are there other creative levers the continent can pull to better engage its Diasporan community?

Bridges to the Diaspora

At the center of long-standing debate is whether emigration from Africa has caused the continent more harm than good. According to reports, more than 70,000 skilled people leave the continent annually yet foreign inflows to the continent from Diasporan remittances have grown exponentially in the last decade to reach more than $50 billion each year. Beyond remittances, research has also shown that continuous engagement with the Diaspora can accrue additional benefits to the continent through increased trade, investment and knowledge transfer. Moreover, the Diaspora is also believed to have played a major role in promoting the adoption of African music and shaping the narrative of Africa on the global stage. This panel will discuss how Africa can strengthen its ties with the large Diasporan community around the world and foster deeper connections for mutual benefit. Does every country need a “Beyond the Return" campaign like Ghana or are there other creative levers the continent can pull to better engage its Diasporan community?

America/New_York
Mar 25, 2023 10:15 AM
Aldrich 108

Other Sessions

More Info
Keynotes
Saturday
|
5:00 pm
Klarman Hall
Closing Keynote with Nonkululeko Nyembezi
Chairman, Standard Bank Group
More Info

Closing Keynote with Nonkululeko Nyembezi

America/New_York
Mar 25, 2023 5:00 PM
Klarman Hall
More Info
Breakout 1
Saturday
|
10:15 am
Aldrich 110
Digital Health Transformation
Increasing Healthcare Access across Africa and the Role of Technology - Fact, Fiction and Opportunity
More Info

Digital Health Transformation

There continues to be a significant gap across the African continent with regards to increasing access to high quality and affordable healthcare. Brick and mortar healthcare solutions continue to play a major role in improving access to care, accelerated by the push toward Universal Healthcare Coverage. Technology has demonstrated the ability to strengthen health systems, leveraging existing platforms to increase access. These innovative strategies such as digital health are needed to ensure long term success in the continent. However, their successful deployment on a wider scale faces several challenges on the continent. We will be discussing the opportunities, the risks and myths associated with digital health transformation and the successes achieved to-date.

America/New_York
Mar 25, 2023 10:15 AM
Aldrich 110
More Info
Lunches
Saturday
|
12:45 pm
Batten Hives
From 0 to 1 Million+ Followers
How to Leverage Social Media to Build Your Business in 2023
More Info

From 0 to 1 Million+ Followers

From 0 to 1 Million+ Followers: How to Leverage Social Media to Build Your Business in 2023

Taught by Olivia Barnard, a former McKinsey consultant and social media influencer with 1.3 million followers

Social media is the future. There were 50 million content creators in 2020. In 2022, the number jumped to more than 300 million (Adobe). As the creator economy continues to grow, so does the shift away from traditional forms of marketing to social media. In 2022, social media video ad spending grew by 20.1% to $24.35 billion (Hootsuite). Social media is the future; don't get left behind. 


In this lunch and learn, Olivia will share her personal experience growing her online brand to 1.3 million followers across 3 platforms - Instagram, TikTok, and YouTube.

Through social media, you can: 

💼 Generate new leads for your business (real estate, coaching, teaching, medical) and scale it to seven figures 

🍰 Create a side hustle (photography, baking, pottery) that makes multiple six figures

📲 Build a career as a digital marketer for small businesses or Fortune 500 companies

🎤 Establish yourself as a thought leader and receive invitations to speak at conferences 

🏑 Share your hobbies and build an audience of people with similar interests

💋 Become an influencer and get paid to talk about products you love 


The possibilities are endless! 


America/New_York
Mar 25, 2023 12:45 PM
Batten Hives